Black Friday shopping is expected to be busier than ever, but many deals may not offer significant savings, with 35% of items at major retailers priced the same as before. Retailers are incentivizing early shopping due to potential shipping delays and a shorter holiday season. While fall clothing and electronics typically see steep discounts, beauty and footwear are better bought on Cyber Monday, and toys may be cheaper closer to Christmas.
"Slow shopping" is gaining traction this holiday season, with 73% of consumers adopting a more mindful approach to avoid impulse purchases. This trend encourages shoppers to take their time, track prices, and save for big-ticket items, ultimately leading to better financial decisions. As spending is expected to rise to nearly $1 trillion, planning and budgeting are crucial to avoid debt, especially with many still carrying balances from last year.
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